It’s been a painful year for the wider advertising community, but last month at Cannes Lions the industry got together to banish the gloom and celebrate ...
Sporting events are a gift for mobile marketers. As dedicated football/soccer fans the world over gear up for 2010 FIFA World Cup in South Africa, the demand ...
mobiThinking last week announced their first annual Top Ten mobiThinkers list. Our colleague Sandy Agarwal who heads Asia Pacific operations for Nokia ...
Nokia hopes to change the basic purpose of advertising from 'Something I want to show you' to 'Something you need', using the mobile phone to 'understand' you ...
With 65+ million mobile users in the country, Garuda Indonesia thought it was high time to interact with mobile consumers. Through its ad agency, Dentsu, ...
Nokia and Goldfish Information Technologies worked to catch the attention of young consumers and music lovers in India on their most personal device – the ...
Nokia Music Store ran a campaign across a range of sites on the Nokia Media Network. The media plan and consequent mobile ad banners were targeted to owners of ...
Warner Music decided to launch a banner ad campaign on the Nokia Media Network in Germany. Consumers clicking on the banner ad were brought to an external ...
The popular mobile internet site Nokia.mobi has extended its offering with the launch of Here and Now, a new section that provides the latest world news, ...
By Sandy Agarwal, Nokia Interactive Advertising. As people are able to do more with their mobile devices, advertisers will have a whole new realm of ...