News

Nokia Simplifies Mobile Advertising with Launch of Nokia Advertising Alliance 11 Jun 08

Nokia today announced the launch of the Nokia Advertising Alliance, which will simplify mobile advertising for brand advertisers. The program brings together leading mobile marketing solutions, including couponing, location-based targeting, image recognition, and other emerging technologies, to offer advertisers a simple way to increase consumer engagement. Now brands can work with Nokia to combine the reach of mobile advertising on the Nokia Media Network with the latest mobile technologies for more effective campaigns. More about Nokia Simplifies Mobile Advertising with Launch of Nokia Advertising Alliance ...

Nokia expands advertising network with mobile content site "MOSH" 04 Jun 08

MOSH (http://mosh.nokia.com), a mobile and online content consumption, creation and sharing service, has joined the Nokia Media Network, and now offers advertisers the opportunity to reach customers around the globe who are downloading original mobile content. More about Nokia expands advertising network with mobile content site "MOSH"...

India: Ripe for Mobile Advertising 27 May 08

Head of APAC for Nokia Interactive Advertising Sandy Agarwal explains to the Mobile Marketing Association what makes India prime for mobile advertising. More about India: Ripe for Mobile Advertising...

Mobile: the uncluttered ad solution 20 May 08

Who says you have to share marketing space? Head of Nokia Interactive Advertising tells iMedia how brands can stand out from the crowd with a mobile campaign. More about Mobile: the uncluttered ad solution...

Nokia gives brands global reach with advertising in WidSets 12 May 08

WidSets, a mobile content consumption, creation and sharing service, now offers advertisers the opportunity to reach customers around the globe with a single mobile advertising campaign. WidSets has joined the Nokia Media Network, a premium advertising network comprised of more than 100 leading mobile publishers, to enable advertising experiences. More about Nokia gives brands global reach with advertising in WidSets ...

The Market Just Got Bigger: The Impact Nokia Will Have on the Mobile Advertising Market 29 Apr 08

Diana LaGattuta, head of marketing for Nokia Interactive Advertising, discusses the impact Nokia will have on the mobile advertising market with the Mobile Marketing Association. More about The Market Just Got Bigger: The Impact Nokia Will Have on the Mobile Advertising Market...